Benefits of an IPR Strategy

A carefully drafted IPR Strategy benefits the company in different ways. By identifying the specific elements of intellectual property rights it is possible to manage and exploit them in a way that supports the company’s business operations as a whole. By acknowledging the risks relating to intellectual property rights, the company is also better equipped to control them.

A clear strategy helps the company to exploit intellectual property rights effectively, and to take them into account in negotiations with the company’s cooperation partners. A functional strategy may, therefore, help to achieve real financial advantage, for example by way of granting licenses to proprietary intellectual property rights, and strategic acquisition of licenses required for the company’s operations. The IPR Strategy must, however, be continuously adapted to changing circumstances, which requires a regular analysis of both the market environment and technical development.